Your website does not need to outrank the entire world. For your medical website to succeed, it needs only to outrank the websites of your
Relevant Content | Key to Success on the Web
Are you relevant? Your content must be relevant to be successful on the web. Your content, whether on your website or social media platform, must be
With Google No More Scarcity Marketing in Medicine
For generations, healthcare has been utilizing the scarcity model of marketing. Scarcity marketing is based upon the principle that people
Every Website Should be a Blog | Is Yours?
Every website should be a blog. Blogging software, aka content management systems (CMS), is the best for SEO and the design can be 100%
Transparency | Best Practices for Engaging Your Patients
Transparency is the quickest and surest way to engage your readers and followers (and get them to become patients). Transparency can be equated to
Value and Trust | How Your Website Provides Value
Every business needs to provide value. The value you provide on your website through your articles on healthcare will translate into trust. Once