The concept of providing value is not new to healthcare. We provide value to our patients all the time. The need to provide value as we market
Ep. 102 | Happy New Year | Easy Marketing Strategy for 2019
Happy New Year! Fresh start. Clean slate. What are your marketing plans for 2019? Let's make some progress this year, no matter how slight. We'll
Ep. 101 | Alternatives to Content to Improve Your Website
How can you improve your website without adding new content? While publishing fresh relevant content is the best way to improve your SEO, here are
Does Your Website Educate? | Using Content to Improve Website and Office Flow
"What do I post on our website?" Russ and I are always asked this very question. The answer is to publish content that educates, whether on your
Best Size of Posts, Podcasts and YouTube
Interested in blogging, starting a podcast or producing YouTube video? What's the perfect size for each platform? We discuss each platform with
Transparency | Best Practices for Engaging Your Patients
Transparency is the quickest and surest way to engage your readers and followers (and get them to become patients). Transparency can be equated to