A personal website can be used to market your self AND your practice. It can be a great addition to every Internet marketing plan where there is more
Transparency | Who Are You?
Willingness to exhibit transparency can grow your practice. Is your business transparent? Transparent businesses are able to communicate their
What’s the Difference Between Brand and Reputation?
This episode focuses on understanding the concept of brand. Your brand is synonymous with your reputation, but you will be surprised to learn that it
How “I Wrote the Book” Impacts Your Authority | Interview with Lynda Goldman
Ever consider writing a book to grow your practice? In this episode Russ interviews Lynda Goldman, accomplished healthcare author, who explains how
5 Reasons Your Patients Hate Your Office!
Patient experience is one of the biggest components of your brand. We talk about the hurdles, anxiety or "friction" every patient experiences in