Writing an eBook can be easy, especially if you have a website. Just copy and paste!
In this episode, we talk about how to use the existing content on your website for publication in your eBook. There are 3 simple steps.
This post corresponds to our latest podcast episode of “Russ and Randy” – a podcast on Healthcare and Medical Internet Marketing. We hope you like “Copy and Paste to Easily Create Your eBook.” You can find us on iTunes …and now, ReachMD.com!
Writing de novo is not necessary for creating an eBook. We talk about some very easy methods to identify articles you’ve already written and which articles your readers have found interesting. Finally, after identifying your compelling content, you simply need to copy and paste into your eBook.
Find Related Content
Categories and tags are ideal for your readers to find other articles on your website of the same or similar topic. Use this strategy yourself to collect related articles, you may be surprised how much content you’ve already written.
Each article of your website/blog should be (or can be) categorized and given tags. Use “categories” to find and filter related content. On WordPress, find and expand “Posts” in the left column. Click on “Categories” to view and select related articles found in a particular category.
Similarly, you may filter articles/posts by the tags used to each article.
You have now collected all articles related by category or tag which reside on your website.
Find Popular Content
Your website should have an analytics package installed.
Analytics data is great for tracking the number of visitors, but also use analytics to also determine which articles on your website are the most popular.
Use this information to help select appropriate topics for your eBook.
Copy, Paste, Repeat
Once you have collected your list of articles, copy and paste them in a Word document. You might consider creating a chapter for each article from your site and utilizing the article titles as chapter titles…it’s a huge time saver.
You are eventually going to publish as a .pdf. Word can make this very easy.
In addition, as you “Copy and Paste,” make sure to create a table of contents. Again, Word makes this very simple, automatically creating hyperlinks in the Table of Contents to your different chapters.
See you next week!
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Healthcare and Medical Internet Marketing
Healthcare’s Rx for Web and Social